Market Share & Size
This guide will help you determine the structure of a market, where a specific company fits as compared to its competitors.
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Top Databases
Associations UnlimitedHere information can be found on nonprofit membership organizations in all fields. It covers major international organizations and U.S. national, regional, state, and local organizations. Entries for each organization include contact information, descriptions of the organization, number of members, budget and other information. The database allows searching by association name, acronym, keyword in name, location, subject terms, SIC codes, etc. Trade associations in particular can be a very valuable resource for data about an industry. Check their descriptions to see if the association collects statistics or if they have a library that collects data. [more]
Business Source Premier
BSP provides coverage to virtually all subject areas related to business, including management, marketing, economics, finance, accounting, and international business. In addition to covering the major scholarly business journals, BSP also covers company reports, SWOT analyses, working papers, country reports, industry reports and other searchable categories like case studies, book reviews, product reviews, speeches, and interviews. This database is the exclusive online provider of many major journals like the Harvard Business Review, but it does not contain the fulltext of the Wall Street Journal (see Factiva for WSJ). [more]
Factiva
Factiva is a multi-functional database. It is primarily used to find the full-text of business publications, including magazines, trade publications, and newspapers. It has full-text coverage of the Wall Street Journal. It is a good source for international and local business news, which typically isn't covered in other databases. Also included in this database are company profiles and financial quotes. [more]
Hoover's
Hoover's has basic information on 12 million worldwide companies and in-depth profiles of more than 40,000 public and private companies. Basic company information comes from Dun & Bradstreet. Before purchasing D&B information from this database, please check to see if it is available for free in our D&B Million Dollar Database. Each Hoover's in-depth profile may include company description, historical profile, competitors, financials, products/operations, industry information, and biographies of executives. IPO Central provides information on initial public offerings. Our license provides access to the Hoover's Pro version only, not Pro Plus or Premium. [more]
Mintel Reports
Mintel offers market research reports focused on the consumer in the U.S., U.K., European, and some Asian markets. They cover a variety of sectors such as: consumer goods, leisure and travel, personal finances, technology and electronics, retail, clothing, and food, food service, and drink. Each report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market. Reports include market drivers, market size and trends, market segmentation, supply structure, advertising and promotion, retail distribution, consumer characteristics, and market forecasts. A highlight of Mintel is the inclusion of Simmons National Consumer Survey (NCS) , a leading authority on the behavior of the American consumer. [more]
TableBase
This easy-to-use database contains tables and text excerpted from numerous publications. Along with simple keyword searching, users can also limit searches by choosing from lists of concept terms, marketing terms, countries, industries, and document types. If you're looking for a ranking of products or companies in table format, this is a great resource to begin your search. You can select to view the table only- or you can select the full text article which includes the table within the context of the original article. [more]
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Books, Reference & Print Resources
Market Share Reporter REF HF 1016 .M374
Lists market share in specific products and industries. You can access the information by product name, company name or industry.
Lists market share in specific products and industries. You can access the information by product name, company name or industry.
Business Rankings Annual
REF HG 4061 .B875
If you have an industry or a specific company is already known, this source will often identify other competitors for further research.
If you have an industry or a specific company is already known, this source will often identify other competitors for further research.
Search for more books in the ACORN Catalog
Related Research Guides
- Market Research Reports
- Industry Overviews
- Private Companies
- Public Companies
- View all Research Guides
Additional Information
- Use of the databases implies acceptance of our Copyright and Licensing Restrictions.
- Need help accessing a resource from off-campus? Take a look at the Troubleshooting Tips page.
- Don't know where to begin? Check out the How do I begin my research? page for information on how to get started researching various topics and use citation information.
- Do you know the name of a database that you'd like to use? Use Databases (A-Z) to locate a known resource and get more information.
- The Databases by Subject page can help direct you to similar resources by topic.
- Additional databases are also available through the Jean & Alexander Heard Library.
- Want to browse electronic journals? Check out the E-Journals (A-Z).
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