Contribution Accounting


Updated June 16, 2000

Contribution accounting refers to a method of accounting in which accountants track revenues and costs to various segments of a firm. By tracking revenues and expenses to firm segments, accountants enable managers to quickly estimate the profit impact of dropping a firm segment, or of adding another segment just like one of the existing ones. Consider the following diagram for a firm with four contribution segments.

This firm has four segments for which accountants track revenues and expenses. In addition, segments A and B jointly share annual costs of $40,000 that support their operation; segments C and D jointly receive support from annual expenditures of $30,000. Changes in the activities of any of the segments do not impact these two cost amounts--only a change in the management policy that established the $40,000 or the $30,000 support costs will make these costs go up or down.

The bottom part of the diagram indicates this company has annual costs of $200,000 that support all firm activities. Changes in any cost or segment in the upper part of the diagram that this expenditure supports have no impact on this cost. Only a reconsideration of the management decision that established the annual $200,000 cost will bring about a change in this cost.

Contribution Calculations

Segment A generates a contribution of $160,000 annually, i.e., the revenues generated by this segment ($230,000) minus the costs directly traceable to this segment ($70,000) equals $160,000. Managers calculate the contribution for segment D in the same manner ($160,000 - $60,000=$100,000).

Using Contribution Information

How do managers use this information? Managers spend a great deal of their time assessing the profit impact of adding or dropping segments of the firm. If the manager of this company wanted to evaluate the profit impact of dropping segment D, then he would only consider the costs and revenues that disappear if this segment disappears. The following diagram shows the costs and revenues the manager would consider in evaluating this decision.

Only the costs and revenues in the colored box disappear. None of the $30,000 cost that supports the two segments C and D are impacted by this decision. This $30,000 includes administrative costs that support both segments, and these costs will still be incurred if the manager drops segment D.

The company manager would consider this $30,000 cost only if he if considered dropping both segments C and D. With both these segments gone the company does not need to spend the $30,000 since the segments this expenditure supports are gone. The next diagram shows the costs and revenues that disappear if the manager decides to get rid of the two segments.

Here company profits drop by $170,000 per year if the manager decides to eliminate the cross hatched areas of the diagram.

To sum up, contribution accounting allows managers to quickly estimate the profit impact of dropping pieces of the company or of adding similar pieces.

A Numerical Example of Contribution Accounting

Study the following numerical example of contribution accounting. This example has four schedules: The first one shows total data for the company with information for four divisions. The next schedule shows details for the Foods division, and the one following that shows details for individual product lines within the Foods division. Finally, you will find a schedule for the Fertilizers division that shows contribution for the sales territories within this division.

Contribution by Division at Company Level

Observe the circled numbers in this schedule because they relate to numbers in the following schedules.

Contribution by Product Line Within a Division

The circled numbers here relate to the first schedule. See if you can trace them to this schedule. Notice also how the fixed costs relate to the division fixed costs in the first schedule.

Contribution by Product Lines Within a Division

The numbers in this schedule make up the totals shown in the previous schedule. Trace the marked numbers back to the schedule above.

Contribution by Sales Territory Within a Division

The circled numbers in the next schedule match numbers in the very first schedule. In this schedule, the division shows contribution by sales region instead of by product line. This reflects a different organizational structure for this division as compared to the others.